﻿{"id":2583,"date":"2024-10-14T16:40:09","date_gmt":"2024-10-14T16:40:09","guid":{"rendered":"https:\/\/franchisors.com\/franchisespringboard\/?p=2583"},"modified":"2024-10-14T16:40:09","modified_gmt":"2024-10-14T16:40:09","slug":"a-numbers-game-using-data-to-beat-out-the-competition","status":"publish","type":"post","link":"https:\/\/franchisors.com\/franchisespringboard\/a-numbers-game-using-data-to-beat-out-the-competition\/","title":{"rendered":"A Numbers Game: Using Data To Beat Out The Competition\u00a0"},"content":{"rendered":"<p>As the franchise space continues to \u201cgrow up\u201d, our consumers that utilize our goods and services have too. To keep up, franchisors have needed to invest in<br \/>\nmore data than ever before to understand how this fickle consumer ticks. In this session, our panelists will teach Springboarders about data points to watch<br \/>\nout for, methods in gathering them and real-life examples of how consumer data has helped raise the ceiling for their franchise network.<\/p>\n<p><em>Moderator: Jamie Adams (Chief Revenue Officer, Scorpion)<\/em><br \/>\n<em>Panelists: Jonathan Barnett (CEO, OxiFresh), Brigham Dallas (Founder &amp; CEO, Hello Sugar),<\/em><br \/>\n<em>Doug Hall (VP of Marketing Services, Propelled Brands), Alexandra Russo (Fractional CMO, Franchise Fractionals<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As the franchise space continues to \u201cgrow up\u201d, our consumers that utilize our goods and services have too. To keep up, franchisors have needed to [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":2539,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[54,71],"tags":[100,59],"class_list":["post-2583","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-events","category-springboard","tag-springboard24","tag-videos","post_format-post-format-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Numbers Game: Using Data To Beat Out The Competition\u00a0 - FranchiseSpringboard<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/franchisors.com\/franchisespringboard\/a-numbers-game-using-data-to-beat-out-the-competition\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Numbers Game: Using Data To Beat Out The Competition\u00a0 - FranchiseSpringboard\" \/>\n<meta property=\"og:description\" content=\"As the franchise space continues to \u201cgrow up\u201d, our consumers that utilize our goods and services have too. 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