Chatting Ballard Brands and More with Bill DiPaola & David Mesa

Catching up with Bill DiPaola and David Mesa at Ballard Brands HQ on the north shore of New Orleans was a lot of fun. In this conversation, we covered a lot of ground, including learning about the business, its family roots, multi brand operations and development, approach to technology and more.

One insight that I pulled away was that they were very focused on technology impacting experience from the EMPLOYEE prospective first. Let us know what you pulled away from this chat.

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