CKE Restaurants with Marc Mushkin

While down in Miami Beach for vacation, Zack got to have lunch with an expert in international franchise development: Marc Mushkin, VP of International Sales & Development for CKE Restaurants (Carl’s Jr. and Hardee’s, for those who aren’t good with acronyms).

In this discussion, Marc goes through his best practices for international development, which countries he has his eye on for extreme growth and some pitfalls you can avoid when trying to take your brand abroad. NOTE: the restaurant noise in the background wasn’t ideal, so please contact me if you’d like to be connected to Marc to learn more about international franchise development.

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Audio Engineer: Ben Kliever

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