Springboard 2023: Differentiating Your Concept & Competing with Larger Brands (Operations)
Springboard 2023: Differentiating Your Concept & Competing with Larger Brands (Operations)
Every large market is crowded, and competition is fierce for space, franchisees and labor. Your customer experiences and engagements must define and exemplify your brand accurately, and, most importantly, differentiate what separates your brand from the rest — especially in a crowded industry. This panel of experts will discuss their strategies and approaches towards industry supremacy.
Moderator: Robert Huntington – CEO, Metric Collective & CEO/Co-Founder, Westside Brands
Panelists: Bob Crawford – CEO, Central Bark, Shant Assarian – President, Deka Lash, Brian Gross – CEO, Bach To Rock, Jeff Panella – CEO, Green Home Solutions