Springboard 2023: How to Use Engaging Content to Attract and Retain Customers

Springboard 2023: How to Use Engaging Content to Attract and Retain Customers (Marketing)

In today’s world, viral content has the potential to propel brands to far beyond what traditional marketing has ever been able to do. While nobody in franchising has cracked the code for creating another “Barbenheimer” phenomenon, our panelists will provide Springboarders with the tools to spark viral conversations and attract new customers both nationally & regionally.

Moderator: Erik Van Horn – Co-Founder, Front Street Equity Partners
Panelists: Dok Kwon – COO, Cupbop, Karina Kogan- CCO & CMO, Pvolve, Shaina Denny – CEO & Co-Founder, Dogdrop, Brigham Dallas – CEO, Hello Sugar