Separating From The Pack: Differentiating Your Brand In A Crowded Marketplace

Every large market is crowded, and competition is fierce for space, franchisees and labor. Your customer experiences and engagements must define and
exemplify your brand accurately, and, most importantly, differentiate what separates your brand from the rest — especially in a crowded industry. This panel
of experts will discuss their strategies and approaches towards industry supremacy.

Moderator: Gary Ochiogrosso (Managing Partner, Franchise Growth Solutions)
Panelists: Kim Collier (Chief Development Officer, Ducklings Early Learning Centers), Mark Collins (CEO, 1-800-Plumber),
Mike Sebazco (President, Famous Toastery), Sally Facinelli (CEO, Salty Dawg Pet Salon + Bakery)