YoungConference 2024: Marketing Hot Takes
YoungConference 2024: Marketing Hot Takes
With each passing day, consumer behavior gets more and more difficult to understand. Luckily, franchisors are taking steps to meet these customers where they are by making more data-driven decisions than ever before. Listen to these marketing gurus explain how your brand can get on a level playing field, so you don’t get lost in the shuffle with the fickle consumer of today.
Moderator:
Gabriella Ferrara — Vice President, Scorpion
Speakers:
Maddi Zook — Interim CMO, Premium Service Brands
Heather McLeod — Chief Growth Officer, Authority Brands
Brooke Budke — CEO, The Momentum Brands