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Category: Marketing

Springboard 2022 – SB 101: Operations – Back to the Future!

Franchise development, Marketing, Springboard Franchisors Community Oct 20, 2022

Springboard 2022 Franchise success has always been driven by a strong model, unit level economics and successful units. As we adjust to a new present […]

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Springboard 2022 – Getting Your Franchisees Fired Up to Get Out into Their Communities

Emerging, Marketing, Springboard Franchisors Community Oct 19, 2022

Springboard 2022 While paid advertising strategy is an important piece of the marketing puzzle, it’s essential to take advantage of the “boots on the ground” […]

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Springboard 2022 – Leveraging LinkedIn and TikTok

Marketing, Springboard Franchisors Community Oct 19, 2022

Springboard 2022 Now more than ever, prospective franchisees and employees are spending time scrolling – yet many franchisors are still failing to effectively leverage these […]

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video Ushering in Next Generation Infrastructure and Marketing Innovation

Ushering in Next Generation Infrastructure & Marketing Innovation

Franchise development, Marketing Franchisors Community Mar 5, 2022

Laura Rea Dickey, CEO, Dickey’s Barbeque Here’s a stat that is hard to chew on: 32% of restaurants shut their doors permanently as a result […]

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Josh Skolnick and Zachery Beutler, Co-founders, Horsepower Brands

The Horsepower to Scale a Franchise: Josh Skolnick & Zachery Beutler, Co-founders, Horsepower Brands

Franchise development, Marketing, Technology Franchisors Community Mar 4, 2022

After building and selling two successful franchise brands (RedBox+ and Monster Tree Service), Josh Skolnick and Zachery Beutler are utilizing their tried and true methods […]

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video SBLIVE2021 Winning Strategies to Elevate Consumer Demand and Increase Revenue

Springboard 2021 – Winning Strategies to Elevate Consumer Demand and Increase Revenue

Financial, Marketing, Springboard Franchisors Community Nov 2, 2021

Springboard 2021 This session will focus on highlighting today’s revenue generating tactics to attract customers and build sales. By merging the worlds of digital, grassroots, […]

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SBLIVE2021 - Lead Generation Roundup

Springboard 2021 – Lead Generation Roundup

Franchise development, Marketing, Springboard Franchisors Community Nov 2, 2021

Springboard 2021 In this roundup, panelists will discuss current trends and best practices for franchisee lead genera- tion and will cover: formulating a lead generation […]

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SBLIVE2021 Digital Marketing Roundup

Springboard 2021 – Digital Marketing Roundup

Franchise development, Marketing, Springboard Franchisors Community Nov 2, 2021

Springboard 2021 In this session, we will discuss mistakes the panelists made early in their franchise careers as they share what they wish someone would […]

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Millenial Monthly 020: JC Hite, Founder & CEO of Hite Digital

Emerging, Marketing, Millennials Ryan Hicks Oct 15, 2021

In this October episode of Millennial Monthly, host Zack Fishman sits down with the Founder & CEO of Hite Digital, JC Hite. We discuss why […]

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Rick Mayo, CEO & Founder of Alloy Personal Training

Franchise Opportunity, Marketing Ryan Hicks Aug 25, 2021

Rick Mayo, CEO & Founder of Alloy Personal Training by

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